The Petting Zoo’s 2025 Plush Collections:
Eco-Friendly Animals that Inspire Play and Imagination
December 30, 2024
The Petting Zoo, a leader in plush innovation, is excited to unveil its 2025 collections, a captivating lineup that blends imaginative designs, eco-conscious materials, and lifelike artistry. From playful Plush Backpacks and whimsical Plush Purses to the purpose-driven Earth Keeperz line, this collection delivers exciting options for retailers seeking unique and meaningful products.
Wearable plush takes center stage with the introduction of Plush Backpacks and Plush Purses. These 20” Plush Backpacks combine soft, huggable materials with practical storage, making them perfect for school, travel, or playdates. Available in animals like Cheetah, Highland Cow, Axolotl, and Bigfoot, they’re designed to delight kids and parents alike. Meanwhile, Plush Purses add an extra layer of fun, featuring interactive textures and a matching plush toy inside. “We wanted to create something kids would adore, and parents would appreciate,” says Catherine Pluchino, Creative Director. “With lots of textures and delightful designs, these purses are both adorable and practical, making them an easy choice for retailers looking for standout products.”
The Earth Keeperz line evolves our emphasis on sustainability and education at its heart. Each plush features hand-drawn eyes, intricately embroidered to achieve lifelike realism, alongside ultra-soft fabrics made from recycled water bottles. The inclusion of weighted clay beads adds not only a sustainable touch but also a huggable, comforting feel that sets Earth Keeperz apart. These thoughtfully designed plush animals tell a story of care and connection, inspiring the next generation of stewards for the planet. Also, new in 2025 is our Rescue Slings collection, inspired by real-world rescue tools. These plush sets, available for namedrop personalization, are ideal for zoos, aquariums, and gift shops looking to inspire care for the planet. “Earth Keeperz isn’t just a toy line—it’s a way to inspire the next generation of stewards for the planet,” says JoRoy Lizewski, VP of Product Development. “Every detail, from the lifelike eyes to the eco-friendly materials, tells a story of care and connection.”
Beyond these highlights, the 2025 collection expands with over 20 new Slapstix designs - playful plush animals that double as wearable slap bracelets- compact Backpack Clips with customizable name-drop features, and an exciting Dinosaur Collection featuring roaring T-Rex and realistic Velociraptor designs. With high collectability and broad appeal, these products are ideal for zoos, aquariums, and gift shops looking to offer memorable items that kids and families love.
The Petting Zoo’s 2025 plush collections are now available for buyers. Visit PettingZooPlush.com to discover the full range of products and connect with your local sales representative to learn how these creations can elevate your offerings. Experience the magic firsthand at upcoming trade shows. For a full list of our show attendance, please visit PettingZooPlush.com.
About The Petting Zoo
For over 30 years, The Petting Zoo has been a trusted leader in plush innovation, creating high-quality toys that spark imagination, inspire learning, and connect families to the wonders of nature. Known for lifelike artistry, diverse designs, and a commitment to sustainability, The Petting Zoo offers plush collections that appeal to kids, collectors, and eco-conscious consumers alike. Beloved by families and trusted by zoos, aquariums, and specialty retailers worldwide, The Petting Zoo continues to deliver products that bring joy and meaning—while protecting the planet for future generations.